For the couch potatoes out there.
It is no surprise that STARZ Play, an on-demand video streaming service developed exclusively for the MENA region, closed a multi-million-dollar funding investment led by SEQ Capital Partners and Delta Partners Capital last week.
Boasting thousands of Movies and T.V Shows, including Power, Vikings and Quantico, as well as Arabic shows, STARZ Play offers a wide range of content that has attracted different audiences. It is easy to see why the company has experienced such great traction (over 17 million visitors in October 2016 alone) since its inception in 2015.
Making Waves was able to identify another pillar of success – CEO and Co-founder Maaz Sheikh. His vision for the company, industry knowledge and humble nature have no doubt played a huge role in STARZ play's rise to prominence.
We have often seen large international company’s enter the GCC market and effect local players – such as Groupon to Cobone or Uber to Careem. We spoke to Maaz to learn more about his journey and how his company was effected when the world's most popular streaming service, Netflix, entered the region.